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    CPAP Consumer Trends

    These quarterly CPAP.com sales numbers are an indication of which products self pay consumers choose to purchase. They act as an effective gauge of true consumer preference and possible future trends.


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    CPAP Machine Preference - Top 10 over Q2 (Apr-Jun 26, 2016)

    Our Analysis:
    The XT Fit from Apex Medical has been the top CPAP machine for the past 7 quarters and remains in the title spot this quarter, contributing to nearly one-third of the CPAP machine market. This week, the PR 60 Series Pro with Bluetooth is maintaining its position in second place, while the Transcend CPAP is challenging the third place Z1 CPAP machine.

    AUTOCPAP Machine Preference - Top 5 over Q2 (Apr-Jun 26, 2016)

    Our Analysis:
    For nearly two quarters, the Top 3 APAP machines have remained consistent. While Somnetics' Transcend Auto continues to hold the top spot, second place is more contested. With less than a one point lead, the PR 60 Series Auto with Bluetooth has pulled ahead of the ResMed AirSense 10 AutoSet.

    Bilevels Machine Preference - Top 5 over Q2 (Apr-Jun 26, 2016)

    Our Analysis:
    Since closing Q1 as the preferred BiLevel machine, the PR 60 Series BiPAP Auto with Bluetooth has increased its market share, giving the machine a sizable lead above the competitors.

    CPAP Machine Brand Line Preference - Top 5 over Q2 (Apr-Jun 26, 2016)

    Our Analysis:
    The Transcend is in its fifth quarter as the top machine brand line. Other brands such as the 60 Series, XT, and Z1 continue to perform stronger this quarter.

    APAP vs CPAP vs Bilevels Preference over Q2 (Apr-Jun 26, 2016)

    Our Analysis:
    Auto Adjusting CPAP machines took the lead in Q3 2013, and have since reached historically high values. In Q2 2016, APAPs continue to lead in their 12th quarter as the preferred machine type.

    Nasal Masks Brand Line Preference - Top 10 over Q2 (Apr-Jun 26, 2016)

    Our Analysis:
    The DreamWear Nasal Mask, which closed Q4 2015 as the #2 mask and Q1 2016 as the #1 mask, has fallen back into second place. The ComfortGel Blue Nasal Mask recovered the top spot, with the DreamWear following closely. Together, the two masks contribute to nearly 50% of nasal mask sales.

    Full Face Masks Brand Line Preference - Top 5 over Q2 (Apr-Jun 26, 2016)

    Our Analysis:
    The Top 3 Full Face masks are strong performers in Q2, as each of the masks have experienced an increase in the market share this quarter. ResMed's AirFit F10 remains the top full face mask choice, while PR's ComfortGel Blue and F&P's Simplus continue to race for second place. The Simplus has currently pulled ahead of the ComfortGel Blue in a slight lead.

    Nasal Pillows Brand Line Preference - Top 5 over Q2 (Apr-Jun 26, 2016)

    Our Analysis:
    A substantial portion of the nasal pillow mask market is shared by the ResMed Swift FX and the ResMed AirFit P10, which have been the top consumer choices for more than 10 quarters. Together the masks account for more than 55% of the market share.

    Mask Type Preference over Q2 (Apr-Jun 26, 2016)

    Our Analysis:
    As a result of the DreamWear's success, nasal masks enjoyed a strong quarter in Q1. Momentum has shifted the other way in Q2, rendering a previous portion of the market share to both nasal pillow and full face masks.

    Chinstrap Brand Line Preference - Top 5 over Q2 (Apr-Jun 26, 2016)

    Our Analysis:
    The Ruby Style Adjustable Chinstrap remains the top chinstrap among consumers this quarter, though its decrease in the market share has allowed the second and third place Premium Chinstrap and Deluxe Style Chinstrap to gain momentum. At this time, the spread between the Ruby-Style Adjustable Chinstrap and the competitors remains wide.


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    About These Numbers

    Traditionally, CPAP equipment is dispensed by local providers who accept insurance as payment. Consumer choice of equipment through local providers is limited.

    The CPAP.com business model is cash up front in exchange for CPAP equipment. The consumer makes their choice of equipment and purchases the equipment with their own money.

    These quarterly CPAP.com sales numbers indicate which products self pay customers choose to purchase. They act as an effective gauge of true consumer preference. They also indicate future industry trends as more and more customers turn to the internet for product information and guidance, decide on a product and request it from their local provider.