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    CPAP Consumer Trends

    These quarterly sales numbers are an indication of which products self pay consumers choose to purchase. They act as an effective gauge of true consumer preference and possible future trends.

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    CPAP Machine Preference - Top 10 over Q4 (Oct-Nov 27, 2016)

    Our Analysis:
    In its first full quarter on the charts, the AirStart 10 CPAP made a huge leap to the top with more than 20% of the CPAP machine market share. The XT Fit fell into second place where it has maintained its position and re-gained market share week over week. The PR 60 Series Pro with Bluetooth is down from last quarter and continues to seek market share in third place.

    AUTOCPAP Machine Preference - Top 5 over Q4 (Oct-Nov 27, 2016)

    Our Analysis:
    Increasing more than 20% from Q3 2016, the PR 60 Series Auto with Bluetooth is positioned as the top APAP machine among consumers. ResMed's AirSense 10 AutoSet follows in second with a slight dip in market share compared to last quarter. Somnetics' Transcend EZEX Auto follows closely in third after taking a drop in market share this quarter.

    Bilevels Machine Preference - Top 5 over Q4 (Oct-Nov 27, 2016)

    Our Analysis:
    The PR 60 Series BiPAP Auto with Bluetooth has been the preferred BiLevel machine since the close of Q1 2016. The gap between competitors is beginning to narrow, but the machine continues to hold the greatest percentage of the BiLevel market.

    CPAP Machine Brand Line Preference - Top 5 over Q4 (Oct-Nov 27, 2016)

    Our Analysis:
    The launch of the AirStart 10 CPAP and APAP has helped to increase the market share of the AirSense 10 brand line by more than 70% since Q3. The boost in sales makes AirSense 10 machines the leading choice among consumers. PR 60 Series machines follow in second and continue to increase sales from Q3 to Q4. Transcend machines are in third place, having lost more than 20% of the market share from last quarter.

    APAP vs CPAP vs Bilevels Preference over Q4 (Oct-Nov 27, 2016)

    Our Analysis:
    Auto-Adjusting machines took the lead in Q3 2013 and have since reached historically high values. In Q4, APAPs continue to lead in their 14th quarter as the preferred machine type.

    Nasal Masks Brand Line Preference - Top 10 over Q4 (Oct-Nov 27, 2016)

    Our Analysis:
    After recovering the top spot in Q2 2016, the PR ComfortGel Blue nasal mask remains the top choice among consumers. The PR DreamWear nasal mask maintains a strong presence in second place, as it has for more than 6 months. PR's Wisp nasal mask briefly fell below the PR ComfortGel mask and the Circadiance SleepWeaver Advance Improved mask before regaining third position.

    Full Face Masks Brand Line Preference - Top 5 over Q4 (Oct-Nov 27, 2016)

    Our Analysis:
    Though all Top 5 full face masks are down week over week, the Simplus from F&P and ResMed's Quattro continue to perform better quarter over quarter. The ComfortGel Blue Full Face Mask follows closely in third place.

    Nasal Pillows Brand Line Preference - Top 5 over Q4 (Oct-Nov 27, 2016)

    Our Analysis:
    Nearly 60% of the nasal pillow market is shared by the ResMed Swift FX and the ResMed AirFit P10, which have been the top consumer choices for more than twelve quarters. Early in Q4, the masks switched places. The first place AirFit P10 has experienced a large increase in market share since last quarter.

    Mask Type Preference over Q4 (Oct-Nov 27, 2016)

    Our Analysis:
    Early this quarter, nasal masks recovered and lost a portion of the market share, which has been distributed to nasal pillow and full face masks in Q4. Though slightly down from last quarter, nasal pillow masks are holding their own with nearly 30% of the market. Full face masks are up week over week and have experienced more than a 5% increase in sales since Q3.

    Chinstrap Brand Line Preference - Top 5 over Q4 (Oct-Nov 27, 2016)

    Our Analysis:
    The Ruby-Style Adjustable Chinstrap with Extension Strap is the top chinstrap with 4.3 out of 5 stars. The Premium Chinstrap maintains second with 4.1 out of 5 stars, while the Halo Chinstrap dropped to fourth. The Deluxe-Style Chinstrap (Substitute for Respironics Deluxe Chinstrap) recently grabbed third place and has 4.4 out of 5 stars. These statistics mimic Q2 of 2016.

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    About These Numbers

    Traditionally, CPAP equipment is dispensed by local providers who accept insurance as payment. Consumer choice of equipment through local providers is limited.

    The business model is cash up front in exchange for CPAP equipment. The consumer makes their choice of equipment and purchases the equipment with their own money.

    These quarterly sales numbers indicate which products self pay customers choose to purchase. They act as an effective gauge of true consumer preference. They also indicate future industry trends as more and more customers turn to the internet for product information and guidance, decide on a product and request it from their local provider.